You are familiar with the printing of picture books. Sometimes we often receive some publicity picture books, so I believe there will be some picture books that you are interested in having a detailed look. There are mainly two reasons. One is that you are interested in the content, and the other is that the printing design of picture books is what you like, right! Now, most people prefer simple and clear things, and so do picture books. Today, let's talk about five tips to make picture book printing look more concise. Now let's take a look at them!

1、設(shè)計(jì)表現(xiàn)的手法

1. The technique of design expression

企業(yè)主需要把自己需要傳達(dá)的信息充分的傳達(dá)給設(shè)計(jì)師，設(shè)計(jì)師通過(guò)自身的專業(yè)技能必須明了而準(zhǔn)確地傳達(dá)畫(huà)冊(cè)設(shè)計(jì)內(nèi)容與形象特點(diǎn)。如果投資公司的畫(huà)冊(cè)設(shè)計(jì)被人誤認(rèn)為是保潔公司的畫(huà)冊(cè)印刷設(shè)計(jì)，那么外表裝潢形式再美、再新穎，也是失敗的。

Business owners need to fully convey the information they need to convey to designers. Designers must clearly and accurately convey the contents and image characteristics of album design through their own professional skills. If the album design of the investment company is mistaken for the album printing design of the cleaning company, no matter how beautiful and novel the exterior decoration form is, it is also a failure.

2、色彩的表現(xiàn)

2. The expression of color

就像中華民族以紅色作為吉祥的色彩，而伊斯蘭地區(qū)卻有禁忌；藍(lán)色在埃及往往是被用來(lái)形容惡魔的色彩；紅色在捷克是種有毒的標(biāo)記；綠色在土耳其是一種記號(hào)等，這些都是一些不同地方習(xí)慣。每個(gè)國(guó)家和地區(qū)對(duì)色彩的感覺(jué)都有所不同。因此，你的畫(huà)冊(cè)在設(shè)計(jì)前要有針對(duì)性的調(diào)查研究，才能更好地適應(yīng)不同地方消費(fèi)者的習(xí)慣。

Just as the Chinese people use red as an auspicious color, there are taboos in Islamic areas; Blue in Egypt is often used to describe the color of the devil; Red is a poisonous mark in Czechoslovakia; Green is a kind of mark in Turkey. These are the habits of some different places. Each country and region has a different feeling of color. Therefore, before the design of your album, it is necessary to conduct targeted investigation and research in order to better adapt to the habits of consumers in different places.

3、畫(huà)冊(cè)印刷紙質(zhì)

3. Album printing paper

一般現(xiàn)用的比較多的都是銅板紙，有無(wú)光銅和光銅之分，相對(duì)來(lái)說(shuō)無(wú)光銅更含蓄，更穩(wěn)重，當(dāng)然紙張還在人用，配合獨(dú)特的設(shè)計(jì)也可以實(shí)現(xiàn)出彩的印刷效果。一些厚的畫(huà)冊(cè)通常企業(yè)為了考慮節(jié)約成本，也可以把內(nèi)文紙張換長(zhǎng)100克左右的膠版紙，效果也相當(dāng)?shù)牟诲e(cuò)。除此以外還有特種紙了，相對(duì)價(jià)格比較高，一般用在畫(huà)冊(cè)的封面、能提升畫(huà)冊(cè)的檔次。

Generally, copper paper is widely used. It can be divided into matte copper and matte copper. Relatively speaking, matte copper is more reserved and stable. Of course, paper is still used by people. With unique design, brilliant printing effect can be achieved. Some thick album usually in order to consider cost savings, enterprises can also change the text paper for 100 grams of offset paper, the effect is quite good. In addition, there are special paper, the relative price is relatively high, generally used in the cover of the album, can improve the quality of the album.