濟南畫冊設(shè)計動態(tài)的審美方式!
人的視覺整體概念是活動的,絕不是靜止的。畫冊的美存在于運動中“整體美”和“運動美”如影隨形。濟南畫冊設(shè)計的整個審美過程就是一個動態(tài)的過程。
The whole concept of human vision is active, not static. The beauty of the picture album exists in the movement of "overall beauty" and "sports beauty". The whole aesthetic process of Jinan album design is a dynamic process.
濟南畫冊設(shè)計動態(tài)的審美方式與創(chuàng)意
The dynamic aesthetic way and creativity of Jinan album design
在畫冊審美活動中,人與書的關(guān)系是怎樣的呢?一本書放在桌上,給人的感覺是靜止的,但是從審美角度來看,會發(fā)現(xiàn)書不是靜止的,人與書的關(guān)系時刻在變。一本書引起了我們的注意,我們會走近書,書與人的距離發(fā)生了改變。翻閱書時,從封面到書脊再到封底,感受到書在我們面前旋轉(zhuǎn)180度,甚至是360度:閱讀書,翻動整體書內(nèi)頁的過程也是在運動中。書的美在翻閱的動態(tài)中自然產(chǎn)生。
In the aesthetic activities of picture books, what is the relationship between people and books? A book on the table gives people a sense of stillness, but from the aesthetic point of view, it will be found that the book is not stillness, and the relationship between people and books is changing at all times. A book has attracted our attention. We will approach the book. The distance between the book and people has changed. When reading a book, from the front cover to the back cover to the back cover, I feel that the book rotates 180 degrees, or even 360 degrees in front of us: reading and turning the whole book's inner page are also in motion. The beauty of a Book naturally comes into being in the dynamic process of reading.
濟南畫冊設(shè)計動態(tài)的審美方式與創(chuàng)意
The dynamic aesthetic way and creativity of Jinan album design
從整體觀念去考慮濟南畫冊設(shè)計,整本書都呈現(xiàn)著青綠與白色的和諧美。有些頁面做鏤空處理可以透出筒子頁裝的內(nèi)頁里的那抹青綠,若實若虛的書口處的立體結(jié)構(gòu),整個濟南畫冊設(shè)計中各符號要素恰到好處,同時又統(tǒng)一于一個整體,誘導(dǎo)讀者以連續(xù)流暢的視覺流動性進入閱讀狀態(tài)入非凡的人生境界。
From the overall concept to consider the design of Jinan album, the whole book presents the harmonious beauty of green and white. Some pages can be hollowed out to reveal the blue and green color in the inner pages of the package pages. If the three-dimensional structure of the book mouth is real and virtual, all the symbols in the design of the whole Jinan album are just right. At the same time, they are unified as a whole to guide readers to enter the reading state with continuous and fluent visual mobility into a special realm of life.
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